Peter Zhu

Chief Operating Officer



Peter Zhu
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Area of expertise

  • Registering foreign-funded enterprises in China
  • Work on negotiating better customer registration conditions by engaging in commercial discussions with local governments
  • Provide diverse management advice to client companies
  • Assist with navigating cultural differences between China and the West for successful business projects


Peide Zhu is a highly experienced director who has registered and managed foreign enterprises in China for over 15 years. He leads a team of over 100 staff in China that offers clients consulting services, including incorporation registration, business development, finance & tax consulting, and China compliance policy interpretation. Peide Zhu oversees customer affairs and internal management across China and works closely with clients in various Asian regions, including professionals, family offices, and entrepreneurs.

Qualifications and memberships

  • Bachelor's degree with Honours from Singapore Informatics Academy

Notable achievements

  • Over the last three years, I have secured over 10 million yuan in regional financial support for clients
  • Ran the 10km during the 2022 Shanghai Marathon

Articles by Peter Zhu